• Running time 9:29

Following the Chipotle playbook for the cyclospora crisis

Taco Bell and Taylor Farms are taking hits to their reputation due to the cyclosporiasis outbreak across the country.

9:29

Following the Chipotle playbook for the cyclospora crisis

0:00
9:29

Taco Bell and Taylor Farms are taking hits to their reputation due to the cyclosporiasis outbreak across the country. They could learn a thing or two from Chipotle, which went through its own public relations battle during a similar outbreak about a decade ago.

Fact checking by Sierra Juarez.

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